
Crafting a Winning Value Proposition
Department of Business Affairs and Consumer Protection (BACP)
Presented by Score Chicago
Are you struggling to explain what makes your business truly valuable? You’re not alone. A strong Value Proposition is the backbone of any successful business—but most entrepreneurs overlook it. You’ll get a guided walkthrough of the Business Model Canvas—a powerful tool for mapping out your business strategy—and dive deep into the Value Proposition module to discover how to connect what you offer with what your customers really need. Whether you're refining an idea or building momentum, this session will give you the tools to clearly define your business’s unique value and communicate it with confidence.